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Product Placement


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It's just something some stations do now for a few extra dollars.

 

A couple of the Chicago stations have been doing it for a couple years now. However, it's not up during the whole weather forecast. A company logo is usually stuck on 5/7 day forecast or some other specific weather map/graphic. In Chicago, it's usually for either Walter E. Smithe Furniture or Feldco Windows (both local companies).

 

If this was still the 1950s or '60s, we might have a Marlboro logo on the front of the anchor desk along with our news anchors smoking Marlboro cigarettes while reading the news..

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Kind of slightly off topic, but do any local stations go all out and call their weather some "[company] 5-Day Forecast" or "[company] Weather Center" or whatever else?

 

I heard alot of Nexstar Broadcasting stations do that.....

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