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Adell sells WADL to Mission.


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Posted (edited)

With CBS dropping the CW on WKBD, looks like Nexstar "might" have found a new home....

 

Looking at this paperwork, Adell Broadcasting is selling WADL to Mission Broadcasting for $75M.

 

Nexstar will provided services to WADL, including an SSA, an option agreement, and sell of commercial time.

Quote
  • 1. An Agreement for the Sale of Commercial Time, pursuant to which Nexstar will sell advertising on WADL.
  • 2. A Station Services Agreement (“SSA”), pursuant to which Nexstar will provide certain services to Mission in connection with the operation of WADL. Among other things, the SSA contains a delegation by Mission to Nexstar of authority to negotiate retransmission consent for the station. This is permissible under FCC rules because Nexstar owns no television stations in the Detroit, MI DMA, where WADL operates.
  • 3. An Option Agreement pursuant to which Nexstar may acquire the license and assets of WADL subject to FCC consent.

 

Edited by CircleSeven
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Kevin Adell certainly bided his time and got the result he wanted; he probably gets to keep a couple subchannels for the Word Network and Sonlife/whatever he wants, Nexstar gets a station in the state's prime market (and no more sub-deals for debates for Detroit coverage), and Adell no longer has to deal with the headaches of running a TV station to focus on 910. If WMYD would've taken the CW, they would've by now and LIV wouldn't be in the WDIV subchannel purgatory.

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Posted (edited)

Makes me wonder if Nexstar or Mission is trying to fill out their presence in the top markets.  They would have to play the "mission" card if there was a full-powered station they wanted to get their hands on. Otherwise, they could stumble onto a Class A station, which Nexstar could acquire outright, and if it was part of a channel sharing arrangement with a full-powered station, all the better.

 

If such a station existed in Atlanta, there's your new CW station right there.

Edited by tyrannical bastard
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3 hours ago, tyrannical bastard said:

Makes me wonder if Nexstar or Mission is trying to fill out their presence in the top markets.  They would have to play the "mission" card if there was a full-powered station they wanted to get their hands on. Otherwise, they could stumble onto a Class A station, which Nexstar could acquire outright, and if it was part of a channel sharing arrangement with a full-powered station, all the better.

 

If such a station existed in Atlanta, there's your new CW station right there.

 

They could talk to CBS about acquiring WUPA there. Also that could be a way to fill market gaps as well.

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WADL has a talk News show, don’t know if a full fledged news department would work especially with the recent addition of WWJ CBS News Detroit. But go for it WKBD losing CW they can take the 10pm news legacy.

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3 hours ago, Megatron81 said:

I didn't see Mission buying WADL which will be branded CW38 guessing MYNet TV will be aired late at night.

Yeah...basically. Either that or WJBK scoops it up and put it on 2.2

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