CircleWXYZ 128 Posted February 10 Share Posted February 10 Looks like WBZ isn’t getting rid of its channel reference. Just saw a promo for CBS News Boston and the CBS 4 WBZ logo was in a box, next ti the CBS News Boston logo. 1 2 1 Quote Link to comment Share on other sites More sharing options...
Weeters 1597 Posted February 10 Share Posted February 10 The general consensus seems to be that box is a transitional element, so I'd not expect them to brand as what is essentially "CBS 4 WBZ CBS NEWS BOSTON" forever. 4 Quote Link to comment Share on other sites More sharing options...
Rusty Muck 4006 Posted February 10 Share Posted February 10 (edited) 1 hour ago, CircleWXYZ said: Looks like WBZ isn’t getting rid of its channel reference. Just saw a promo for CBS News Boston and the CBS 4 WBZ logo was in a box, next ti the CBS News Boston logo. Most likely a transitional logo not to confuse anyone with the OTHER WBZ that iHeart owns. Plus WBZ-TV doesn’t even use “4” in the branding verbally, they only go by “WBZ” and have for over a decade. Edited February 11 by Myron Falwell 3 Quote Link to comment Share on other sites More sharing options...
CircleWXYZ 128 Posted February 11 Share Posted February 11 (edited) So far the CBS stations to get rid of its channel reference: KCBS KPIX WWJ KDKA (coming soon) Expected: WJZ KYW (possible) Won’t: WCBS WBBM WBZ On 2/2/2023 at 5:21 PM, lanman said: The new look for KD is coming sooner than we think. Check out this tweet: It looks like KDKA doesn’t want to totally get rid of its channel reference, if that anchor desk is any indicator. Edited February 11 by CircleWXYZ 1 1 Quote Link to comment Share on other sites More sharing options...
24994J 4923 Posted February 11 Author Share Posted February 11 Jesus. I swear, some people here just say things with no intention of learning from what other have to say/already said. 2 2 1 Quote Link to comment Share on other sites More sharing options...
NEOMatrix 1276 Posted February 11 Share Posted February 11 1 hour ago, Myron Falwell said: Plus WBZ-TV doesn’t even use “4” in the branding verbally, they only go by “WBZ” and have for over a decade. Same with KDKA. Hell, I don’t think they’ve ever used the “2” verbally since maybe the 90s. I would say it’s a Group W thing, but KYW hasn’t used its call letters in a long time. 1 Quote Link to comment Share on other sites More sharing options...
Weeters 1597 Posted February 11 Share Posted February 11 3 hours ago, CircleWXYZ said: It looks like KDKA doesn’t want to totally get rid of its channel reference, if that anchor desk is any indicator. That desk is 8 years old, recycled from the 2015 temporary set. 1 4 Quote Link to comment Share on other sites More sharing options...
CircleWXYZ 128 Posted February 11 Share Posted February 11 (edited) 56 minutes ago, Weeters said: That desk is 8 years old, recycled from the 2015 temporary set. Oh well. Looks like KDKA will indeed completely get rid of its channel reference. My only complaint about WWJ is its opening, I wish they would show more Detroit landmarks in the News opening. I love the graphics but the opening is way too generic. Also. talked sigh someone from WWJ and it looks like the morning newscasts will debut within a couple weeks. Edited February 11 by CircleWXYZ 2 Quote Link to comment Share on other sites More sharing options...
Rusty Muck 4006 Posted February 12 Share Posted February 12 22 hours ago, NEOMatrix said: Same with KDKA. Hell, I don’t think they’ve ever used the “2” verbally since maybe the 90s. I would say it’s a Group W thing, but KYW hasn’t used its call letters in a long time. It’s WJZ. Maryland’s News Station. (even though the logo reads as “CBS 13 WJZ”) 3 Quote Link to comment Share on other sites More sharing options...
Horizon 183 Posted February 12 Share Posted February 12 (edited) Do viewers think that because the logo is read like the way it is, it's meant to be said that way? I guess then YouTube should actually be called “Play YouTube”, the upcoming Super Bowl should be called “L-V-I-I Super Bowl”, and FedEx should be called “Fed-Arrow-Ex”. Now, I'm not saying no. Obviously, there's wordmarks on logos to help people know what it is called. Heck, there's even some logos without the wordmark, so it may be hard to tell what is it called, unless they are so popular you don't even need the wordmark. But I'm also saying some logos can include symbols that are meant to be there that includes words, but it's not meant to be said with the brand. So I'm pretty sure that what we're seeing in some of these new CBS News local logos are station symbols, because as I stated a time ago, CBS is researching which brand is more popular, which station should ditch the channel number, etc. I guess the stations that want to keep the channel numbers, this may be the route for their news counterparts. Edited February 12 by NewEgg00 Updated to provide more clarity and sense 3 Quote Link to comment Share on other sites More sharing options...
MediaZone4K 1057 Posted February 12 Share Posted February 12 On 2/7/2023 at 11:50 PM, Myron Falwell said: That was 15 years ago. The industry and the consumer is not the same today as in 2008 and admittedly, Fox may have been way ahead of their time. True. The reverse has happened happened over time. Fox stations used to be my fox (insert city.com) now they've opted to do it by channel number: fox5ny.com. Fox Chicago is now Fox 32. NBC and CBS are the only o&o with consistent network-city website brands. Removing the channel number branding should be easy for CW stations though as thats already the case in several markets. 1 Quote Link to comment Share on other sites More sharing options...
Georgie56 2801 Posted February 14 Share Posted February 14 KYW could be next in line. Zap2It’s schedule reads “CBS News Philadelphia at X” starting Monday. 2 1 Quote Link to comment Share on other sites More sharing options...
Samantha 2836 Posted February 14 Share Posted February 14 On 2/12/2023 at 7:43 AM, iron_lion said: True. The reverse has happened happened over time. Fox stations used to be my fox (insert city.com) now they've opted to do it by channel number: fox5ny.com. Fox Chicago is now Fox 32. NBC and CBS are the only o&o with consistent network-city website brands. Removing the channel number branding should be easy for CW stations though as thats already the case in several markets. It's interesting to see the website URL evolution. Pre-MyFox, KSAZ was fox10.com and still owns that domain. I was baffled when they decided to become fox10phoenix.com post-MyFox. It then occurred to me that it was probably an SEO move. Quote Link to comment Share on other sites More sharing options...
CircleWXYZ 128 Posted February 14 Share Posted February 14 (edited) 58 minutes ago, Georgie56 said: KYW could be next in line. Zap2It’s schedule reads “CBS News Philadelphia at X” starting Monday. Question is, will KYW get rid of its channel reference?? I think KDKA is right after KYW. Edited February 14 by CircleWXYZ 1 1 Quote Link to comment Share on other sites More sharing options...
nycnewsjunkie 1038 Posted February 14 Share Posted February 14 1 hour ago, Georgie56 said: KYW could be next in line. Zap2It’s schedule reads “CBS News Philadelphia at X” starting Monday. FWIW, the anchor desk graphics have changed. 2 1 Quote Link to comment Share on other sites More sharing options...
Rusty Muck 4006 Posted February 15 Share Posted February 15 4 hours ago, CircleWXYZ said: Question is, will KYW get rid of its channel reference?? Well they definitely won’t be using the black box with “KYW” as 1) they haven’t called themselves “KYW” for a generation and 2) there’s this little thing called KYW NewsRadio, which now has a wide-ranging partnership with WCAU. ”CBS Philadelphia” sounds about right. 1 Quote Link to comment Share on other sites More sharing options...
Georgie56 2801 Posted February 16 Share Posted February 16 According to Zap2It, KTVT is rebranding their newscasts to “CBS News Texas”. 1 1 Quote Link to comment Share on other sites More sharing options...
ATLNewsExpert 188 Posted February 16 Share Posted February 16 11 minutes ago, Georgie56 said: According to Zap2It, KTVT is rebranding their newscasts to “CBS News Texas”. When? Quote Link to comment Share on other sites More sharing options...
Georgie56 2801 Posted February 16 Share Posted February 16 5 minutes ago, ATLNewsExpert said: When? Next week apparently, but I highly doubt it. I haven’t seen any signs of transition on KTVT recently. Quote Link to comment Share on other sites More sharing options...
Horizon 183 Posted February 16 Share Posted February 16 1 hour ago, Georgie56 said: According to Zap2It, KTVT is rebranding their newscasts to “CBS News Texas”. Obviously, the CBS News Local standard makes news division names simpler. So, this is easily one of the simplest local news division names yet 3 Quote Link to comment Share on other sites More sharing options...
TexasTVNews 1345 Posted February 16 Share Posted February 16 According to TV Passport, KTVT still says CBS 11 News. https://www.tvpassport.com/tv-listings/stations/cbs-ktvt-fort-worth-tx/1660/2023-02-20 Quote Link to comment Share on other sites More sharing options...
ATLNewsExpert 188 Posted February 17 Share Posted February 17 2 hours ago, Georgie56 said: According to Zap2It, KTVT is rebranding their newscasts to “CBS News Texas”. Also they could have at least done CBS News North Texas 2 Quote Link to comment Share on other sites More sharing options...
bc485 49 Posted February 17 Share Posted February 17 (edited) https://www.instagram.com/p/CoqbDL4rDf0/?igshid=MDM4ZDc5MmU= Looks like WCBS was testing a revised background on its set earlier this week. Note the large blue curves on the left and right sides of the background on the TV screen in this video. Could we be close to a launch at WCBS? Edit: Took a screenshot from Instagram to zoom in on the background. Edited February 17 by bc485 3 Quote Link to comment Share on other sites More sharing options...
ABC 7 Denver 1471 Posted February 17 Share Posted February 17 1 hour ago, Georgie56 said: According to Zap2It, KTVT is rebranding their newscasts to “CBS News Texas”. KCNC in Denver is going a similar route, branding itself as CBS News Colorado. Though I'm surprised considering they don't do a great job covering Southern Colorado, the Western Slope or Northern Colorado. Calling KTVT CBS News Texas makes even less sense. CBS doesn't have enough resources to cover all of Texas. Should have stuck with CBS News DFW. 1 Quote Link to comment Share on other sites More sharing options...
Rusty Muck 4006 Posted February 17 Share Posted February 17 (edited) 5 hours ago, ABC 7 Denver said: Calling KTVT CBS News Texas makes even less sense. CBS doesn't have enough resources to cover all of Texas. Should have stuck with CBS News DFW. Not unless you have plans to expand your presence... and there's a bunch of CBS affiliates owned by one company that doesn't want to exist in places like Houston, San Antonio and Tyler. Edited February 17 by Myron Falwell Quote Link to comment Share on other sites More sharing options...
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