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The Ever-Evolving Gray Graphics Situation...Thread


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1 hour ago, carolinanews4 said:


I don't understand. DMAs still exist. It is how programming is sold, how broadcast coverage is defined, how ownership within a market is limited, etc. 

The thing with DMAs is that Nielsen has basically stopped publishing rankings every year. The FCC is looking for a replacement metric as of now.

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On 9/21/2022 at 7:48 AM, ScottSchell said:

I know this doesn’t really have to do with graphics but KWCH dropped the Eyewitness News branding to become 12News debuting a new logo with a white circle with the 12 in it and a cut off N in news.







Having been familiar with the Wichita market for decades, it's a pretty refreshing change and modernizes them quite a bit.

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  • 2 weeks later...

Like the KWCH post, this doesn’t really have to do with graphics (since the station is still using the Quincy package for now), but WPTA brought back the legacy “21 Alive” branding on Monday (October 17) after a six-year run under the “ABC 21” moniker.


The logo introduced with the Quincy package was modified to replace the WPTA calls with the “ALIVE” moniker and to remove the ABC Circle logo.



Edited by T.L. Hughes
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