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rkolsen

New WXIA Set and Logo

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1 hour ago, NowBergen said:

I guess you never have been to NYC.  Citicorp building does.

 

...in Atlanta. 🙄

Edited by 24994J
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On 1/18/2019 at 9:53 AM, rkolsen said:

What I’m wondering are there any buildings in Atlanta that have sloped roofs like the logo ?

 

Im just assuming this is a new logo as it’s on something official.   

 

Nope.

 

On 1/18/2019 at 9:50 AM, QuartermaineTriadCLT said:

UGH, 11 Alive is now "11 Dead".........

 

This is the worst case of a novelty name for the process that Tegna puts their stations through to bring them in line with corporate standards infecting a station, and yeah @TheRolyPoly, I am going to barf too!

The only reason that alive is still in the name, has to do with the failed rebrand back in the early 90s to 11 News.

 

On 1/18/2019 at 1:13 AM, TheRolyPoly said:

 

Two things...

 

01) Already 18 days into the year... worst logo of 2019, thus far.

 

02) Can I barf?

 

On 1/18/2019 at 5:28 AM, Info Junkie said:

I dislike it too. @NESTLEH showed it to me and I described it was “hideous.”

 

But whenever the set and logo go live, I’ll be updating the WXIA news open video.

I'll take this a step further, that orange box behind the logo is awful. It looks too cartoony to be a logo to take seriously in a top 10 market. Also, one has to wonder if this is only temporary, and maybe with some hope they are going to actually retire the 11Alive branding.

 

it's pretty sad when WJTV in Jackson Mississippi has a better new logo than you do. it's also sad when you used to compete with WSB and WAGA for ratings, and now you're just trying to fend off WGCL from overtaking you.

 

Also, what is up with that slogan? That's like something that Vinnie Politan would say, and he's already left the station. If this is the future for channel 11 in Atlanta, then it's a great time to be employed by CBS46.

Edited by KentBrockman

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WXIA's fall over the last decade has been really painful to watch; it will take a lot more than a new set, new, completely meh logo and a crappy new slogan to fix the problems at 11Alive.

 

1 hour ago, KentBrockman said:

Also, what is up with that slogan? That's like something that Vinnie Politan would say, and he's already left the station. If this is the future for channel 11 in Atlanta, then it's a great time to be employed by CBS46.

 

Well, longtime WXIA employees already seem to think that's the case: WGCL has actually poached quite a bit of their talent the last couple of years.

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