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New Tegna (Gannet) news theme.


SoFloTVClassics

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And we have the name of the group that made this package.

 

https://www.sixiemeson.com/en/

 

Looking at their website their speciality is "sonic branding". So basically TEGNA commissioned these people to come up with something similar to the 4-note signature Hearst uses for their branding.

 

I will admit though, I'm slowly warming it to it since it seems like stations are finally figuring out how to use it properly.

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Ah, yes. This sickeningly perky music makes it so much easier to stomach video of cars of a passenger train dangling from an interstate overpass. And pictures of a body covered with a sheet, in the background a car is wrapped around a telephone pole -- still, the music makes you feel all warm and fuzzy. Mmmm, bop, bop, mmmmm.......

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