The Frog

The broadcast schedule is out. One difference this year is all games will air on linear TV, with a majority on broadcast (Fox & NBC) with higher profile lead-ins. Instead of Peacock exclusive games, all NBC and USA Network games will simulcast on Peacock.

You’ve got your wish.

Sook said advertising on LIV Golf was selling “very well” and that Nexstar stations were generating three times the revenue from LIV Golf than it was getting from other network programming. Sounds like they're happy with it.

CW Acquisition Has Already Paid For Itself, Nexstar CEO Perry Sook Says Sports beyond LIV are also in the crosshairs of Nexstar, Sook said. Without offering specifics, he said the company is evaluating “sports opportunities that could bleed into primetime.”

Scripps Sports: Phones ‘Already Ringing’ as Regional Sports Nets Implode

LIV On CW: Behind Nexstar’s Drive To Secure TV Stations For Controversial Golf League

It looks like Nexstar has made a deal to add CW affiliates to Hulu's Live TV service.

https://www.ftvlive.com/sqsp-test/2023/2/7/perry-sook-vs-cbs Sources tell FTVLive that CBS will decline running the Saudi-backed LIV Golf Tour on the CW stations that CBS owns. CBS is not going to do anything that will cause harm to their relationship with the PGA and they will refuse to air the LIV Golf telecasts on The CW stations that they own. This will put CBS in violation of their CW contract and that will give Perry Sook the option to pull the network affiliation from those CBS owned stations.

More layoffs. Seems like almost every executive involved with scripted originals has been let go. So much for that Babylon 5 reboot.

The LIV Golf deal is official. From the logo on Nexstar’s press release, it looks like ‘The CW Sports’ branding is a thing now.

LIV Golf has found their U.S. TV home with The CW in a multi-year deal. Weekend tournaments will air live on The CW, while Friday rounds will stream on CW’s AVOD app.

They're looking at having fewer than five U.S. scripted originals on the lineup. It'll be interesting to see what else makes the cut.

The schedule is out.

SBJ's John Ourand predicts that LIV Golf will make a deal with The CW, and says that there's some "smoke" to this prediction (38:55).

A former ION employee predicts that Scripps will rebrand and change the network's programming strategy ahead of sports acquistions.