MidwestTV

He's trying realllll hard to get public sentiment on his side. Maybe it's a smart move. It's also risky. If he keeps going public and making big promises like this, he'll have to deliver or look like a lying a$$. But I doubt many CEO's care about that...

While I'm happy for them, it's probably going to be the same dated Tegna look they've been rolling out since 2017.

So anyway if they made less negative space and maybe add some depth with subtle color gradients it would look more polished

It's marketing. That's it. An attempt to make them look like they're way ahead of the game with weather. An argument can be made that they're beneficial in the sense that it's very visibly labeling a day as one to be aware of because inclement weather may be a problem.. There has been a push among meteorologists the last few years (in conjunction with NWS) for the public to be more "weather aware." The problems with out some TV stations do it, however, is it's often subjective and sometimes not even a decision made by the meteorologist. NDs will hear a forecast for rain on Tuesday and might decide it needs to be an "alert day" even though it's just plain, normal rain. No thunder, nothing severe. Hearst does this under "impact days" which is supposed to be super broad - weather that's different than dry and temperate. They also run the risk of being over used. Like breaking news, if every drop of rain is an alert day, nothing is an alert day. If you're in a market where more than one station does this, Station A might say Wednesday is a whatever day because of x forecast, but Station B might have nothing because it's nothing dangerous. "So how important is it?" a viewer might ask if they see multiple forecasts. Another big problem is that they have to be explained. Hearst stations have a label on their 7-day to explain what each impact icon is supposed to mean. I've had people ask me what they mean. If you have to explain it or the viewer is confused/distracted by it, it's too complicated and not serving a purpose.

Unless this is unique to WMUR, Hearst appears to be updating its look. Less diagrid, more curves.

If there was an updated C-Clarity that was composed like what we heard in the new WXIA open, it has the potential to be so good and such an improvement over what's being used now. I know some Tegna stations try to avoid the vocalizations as much as possible.

Looks pretty good. I don't think it's the start of an overhaul company wide, but maybe another options for stations to use. It could also be custom to XIA. A lot of Tegna stations have deviated from the original look lately. Enforcement of T18 guidelines isn't as stringent as it was before.

Not a fan of dropping the white fill. As very clearly seen in NBC's own promos, feathers get lost depending on the color scheme. Might've been better served to make the feathers bigger and lessen the negative space.

I've heard that Gray is pretty much rejecting all capital budget requests for next year unless it's absolutely necessary or an emergency. Basically trying to build up a recession defense early.

Today is Gary Lezak's last day at KSHB. https://www.kshb.com/news/local-news/goodbye-gary-kansas-city-celebrates-retirement-of-gary-lezak

Not sure about Tayag, but Myers was a father of four.

This has a lot of standard Tegna elements: broad white walls with a wooden band in the middle, layered walls behind the anchor desk, no identifying station/city features on set, and a blank white weather center desk with accent lighting.

That's a clean look. Very nice for Maine and a small market, I bet they're happy.

The Anti-News Desk in Corner League on here is going to love it.

Helicopters aren't cheap.

Sounds like she had an opportunity to do specific storytelling she wasn't going to be able to do in Cincy. Also, Tegna is one of the most LGBT friendly media companies out there. It's also overall just not a bad company to work for.

Meteorologist Ian Cassette posted a photo to his Facebook story simply captioned "makeover time!" Not sure if it's a minor refresh or a whole overhaul.

When was this used? Starting at 1:40.

I think it looks fine, but some shine on the wall and column elements would give it a bit more of that big market, HD zeal. That's why it feels dated already. The weather center monitor wall is solid white, which feels a bit lifeless and corporate, and there's no branding on that desk. But this is also Lafayette, LA, we're talking about. Perfectly suitable, and I bet the talent are thrilled to have something so new.

Same goes for them saying the merger is great for local TV because it's going to have more women and minorities working for it than anyone. Those are all perfectly good things to strive for, but I don't see how it's relevant. I've yet to see them show any type of plan for how they'll invest in these stations that would make them news gathering or local programming juggernauts. They seem the FCC is more 'woke' than it actually is (which probably isn't a lot).

What weird parallels CNN and CBS have had lately. First was the CBSTM graphics which is heavily inspired by CNN, now CNN seemingly taking inspiration from CBS's morning show. The latter might be reading into it a bit, but it's still two very interesting "coincidences" with them.

Having been familiar with the Wichita market for decades, it's a pretty refreshing change and modernizes them quite a bit.

Maybe now sales/marketing/creative service will get an idea of how hectic and busy the newsroom is when they go off sell or order stuff the newsroom must do before asking anyone "downstairs" if the logistics will work.

There's been news flying under the radar here on this sale. Nothing really earth-shattering. Sept. 13: Tegna stock whips around on report about Sohn being seated at FCC Sept. 24: This article *speculates* whether economic conditions make the deal worthwhile Sept. 30: Regulator seeks more documents in Standard General's $5.4 billion Tegna deal Oct. 3 (yesterday): Tegna gains amid report FCC review of sale said to be going 'smoothly'

These photos from Trevor Birchett give a better idea of the layout.