doublejman69

Besides weather basically Scrippscast can be put together on a Tuesday to be aired on a Friday, there is very very little current event, breaking news being reported on.

Hearing more Scripps stations are going to Scripps cast or pre recording late evening newscasts, more than ftvlive.com reported, WKBW and WLEX. It’s a safe bet at this point it’s not an if, its when the remaining Scripps stations go to Scrippscast or pre recorded newscasts. For stations like WMAR and KJRH it’s not a big deal because so few a watching, KJRH can’t even get over 1000 viewers most nights. Even a station like WTVF the only 1st place top 100 market station Scripps has, there are other choices In Nashville. It’s some of those small markets stations like in Montana where they did have a significant lead in the ratings and for the most part the competition is so bad it will awful for those viewers. Scripps did have some changes in upper management but that guy didn’t get let go because of Scrippscast, it’s how it’s been handled, every day for a year now employees have been fearful that they could be losing their job or when their job title changes and try to get out of their contract but can’t without facing significant penalties.

Hearing a number of Scripps stations are pre- recording newscast to air later. WFTS in Tampa is only airing live newscasts at 6am,9am, 5and 6pm. I know the station has struggled for a long time but it’s a top 15 market. Scripps has also let go GMs at least 6 stations. Web person forgot to change all the titles, everyone is a reporter or “senior reporter.”

Scripps must see something in the GM, he recently got promoted to regional GM oversee 3 or 4 other markets. I know he did improve advertising revenue quite a bit when he was in Green Bay especially when they started airing local sports, but revenue for WTMJ has dropped significantly since Scripps took over, part of that ad revenue is going down for all TV stations especially in the last couple of years, but compared to the other stations in Milwaukee, WTMJ has lost the most. All major decision goes though Cincinnati, that has been the case shortly after the merger. if you look all the Scripps stations for the most part, they are in 3-4 place in the ratings. sure, there are some that do better but are in small markets or where the competition is nonexistence. WTMJ looks like every station in the group performance wise. Nothing WTMJ does stands out, Chamraz and Benson are better reporters than anchors, all the reporters are interchangeable and will likely be gone in 2-3 years when their contract runs out. After the merger everyone that only reported left or was replaced in 6 months. Andrea Williams and Cassandra are the best recent hires, but they are not hard news reporters, they are miss used only to be on the low rated 6:30pm show. WTMJ should be doing more community stories for the intercity on the main 5,6 and 10pm newscast and not just focusing on crime and violence. For decades WTMJ had the biggest and probably the best weather team in the market, but for the most of this summer WTMJ was down to only 3 meteorologists. Every time there was severe weather all the other stations had 2-3 meteorologists on hand compared to WTMJ where they only had one who was standing in front of the green screen looking down on their lap top the whole time. WTMJ recently hired a 4th meteorologist but got rid of the 5th met spot a few years ago. 6,12 and 58 all have 5 metorologists.

This was the ratings earlier this year https://www.nexttv.com/news/local-news-close-up-good-things-brewing-in-milwaukee “WISN and WITI are the frontrunners in the local news game. In February, WITI won the 6 a.m. battle in both live-plus-same-day household impressions and the 25-54 demo. At both 5 and 6 p.m., WISN won households and WITI took the demo. At 10 p.m., WISN averaged 49,200 household impressions, ahead of WITI’s 34,700, WDJT’s 22,400 and WTMJ’s 19,200. In the 25-54 late news race, WISN had 14,300 impressions, WITI averaged 14,000, WDJT had 5,400 and WTMJ had 5,200”. WTMJ’s 4:30am newscast was barely getting 1,000 impressions. When I moved to Milwaukee in 2000 the WTMJ had a 15 share, WISN was around a 10 and CBS58 couldn’t even get a 1 share.

Sorry if this has already been posted but recently KIVI has dropped all live newscast and news anchors for “scrippcasts.” I’m not sure how many job cuts were made in Boise.

True TV legend. Her and Mike Gousha were probably the best anchor pairing in Milwaukee TV history.

TV listings indicate WTMJ has dropped the 4:30am newscast, likely a combination of being short staff and lack of ratings. at the moment WTMJ only has 3 meteorologist and each month the morning newscast rating are sinking and are approaching CBS58’s type ratings.

Obviosity it's good that MMJ's are getting raises (right now they get paid significantly less than reporters and longtime photojournalists) but that likely means there will be no longer reporters that don't shot or photographers only. Even with all the new technology in the last few years, I still think photojournalists play a very important role in a newsroom, its better to have a second pair of eyes in large crowds or reporting in dangerous areas (near roads) and quality does suffer when one person does all of these jobs compared to when it took 3 people just a few years ago. None of these moves will make improvements to ratings or increase the quality of newscast. Outside of WPTV, longtime Scripps stations before the McGraw-Hill deal were in 2nd or 3rd place or even worse, stations like KSHB and KJRH ratings have been downright garbage most of the time. The thing is unless if you're a yes man Scripps has put in place their own management team shortly after acquiring new stations/groups and it doesn't matter how well the stations are preforming. Some of those ex Journal stations have gone through 2 or 3 scripps mangement teams already. WTMJ has been number 1 at 10pm only one time since Scripps has owned the station that came only a few months after the sale was approved largely under Journals former management team (news director, station manager) and before scripps made any big changes to the stations. Ratings have declined ever since and now WTMJ is in danger of CBS58 over taking them in the ratings in some day parts, I know this was long time ago but when I moved to Milwaukee in 2000 WTMJ had over 15 rating and CBS58 was at 0.7 at 10pm.

Thing is Scripps News (awful name) and others like it are barely better than local news quality with unknown anchors and commentators. But in the last few years WTMJ has chased away most of its local news viewers and now it’s looking like they are doing the same for those that watch NBC network news shows and special reports.

This is going to be the year that many 3rd and 4th rate stations are going to be dropping news and not just Sinclair, it’s going to be Scripps, Nexstar and the other big groups. In Milwaukee WTMJ and CBS58 are only averaging 5,000 viewers in the demo at 10, WISN and WITI is about 14,000-15,000. When I came to Milwaukee in 2000 WTMJ had a 15 rating and wisn was about 10, viewership taste has change thought out the years but Milwaukee has always had one of the higher viewership of local news in the country. This is a business first, many of these 3rd or 4th rate stations are only breaking even at best and likely losing money on news. There is no company that’s going to come to buy and bunch of money losing operations with almost no viewers. The stations that have dropped local news so far had no viewers in the first place, basically no one will notice.

Ads for digital don’t even come close to regular broadcast, even if you can sell it many stations and groups can’t sell all slots and just put up slide saying that the newscast is in a commercial break. It’s kind of a lost cost at that point if the only way someone can watch you channel is by the website stream, at least with OTA they can watch your full network and syndicated programming and more importantly ads that you’re getting full price on. The reason I asked how many people that are streaming newscast, I know a station about 5 years ago, top-25 market dominant number 1 in all newscast, number 1 website beating the local newspaper and the web stream count was in the hundreds, the only time it would get in the thousands if there was breaking news or severe weather. Things have change from 5 years ago but I can’t imagine many advertisers rushing to get on a streaming product that can only average a couple hundred people.

There’s been rumors for awhile now that it’s been toxic inside CBS news so the ny post story isn’t shouldn’t be a total surprise. With cbs’s ratings trouble they likely won’t bother to renew Khemlani contract or even pushed him out before it expires.

I’m not defending what nextstar is doing but How many viewers do watch live streaming? And how much money do tv stations make off it? It’s very costly to stream, whatever the viewership was when a station was live streaming its going to drop now there’s a delay.

Occasionally I check out job posting for various groups and I notice for Scripps except for 2 or 3 stations almost all the stations have one or 2 openings when many routinely have upwards to 10-15. https://scripps.wd5.myworkdayjobs.com/Scripps_Careers It’s possible the website is not updated, or Scripps went on a huge hiring spree in the last few weeks (highly unlikely). Even if you’re at full employment you want some job openings (especially in sales) so you’re always recruiting because there will be turnover. After this election season and the holidays and a possible recession in the near future it’s going to be a soft period for the news business. It’s possible we will see job freezes and even cuts and Scripps and other companies maybe gearing up for that.