Be careful what you ask for....here's my essay on why this is "bewildering"
Here's some context: these two are replacing longtime anchor team Cammy Dierking and Rob Braun. Both are considered "Cincinnati royalty" as they're the children of well-known Cincinnati figures. Things were going well for them until they were forced to read Sinclair-mandated copy and they both opted to leave when their contracts were up.
For me, the Toti/Inskeep pairing one of those "huh?" kind of moves - similar to the original trio of Charlie Rose, Gayle King and Erica Hill for CBS This Morning back in 2012.... So maybe it will work out for them in the long run.
Maybe I'm too harsh or judgemental, but to put it simply, these two just don't have the "look" of a primary anchor team in a top 40 market. But...times are a'changin', apparently. This was an opportunity to set the course for the next 10-15 years, and in my opinion, this wasn't a decision that was made with the long-term in mind. It would've been a chance to revamp their newscasts in a more impactful way.
Here are my thoughts on why (IMO) this wasn't the right decision:
Timing. Braun left in June. Dierking notified management she was leaving in April. The station had time to find options beyond their "B" team to test on air.
Age. He's in his 20s, she's in her 50s or 60s. They have on-air chemistry, but in a weird aunt-nephew kind of way. She has worked her way up at WKRC over the last 20+ years...he's been there since 2018 and before that was a morning reporter in Indianapolis. He has a personality that is a better fit for mornings. She is very strident and not exactly pleasant to watch.
Lack of Foresight. It feels like these two just "fell into" their positions, due to departures of other talent (and their shrinking bench of anchor talent).
Toti replaced Cincinnati native Sydney Benter in 2017.
Inskeep replaced LONGTIME anchor Brad Johansen in 2018. It is even noted here that the primary anchor slot was "out of reach" at that time, which is why he left for WRAL (more on that below).
Availability of Other Talent. There is plenty of well-seasoned talent to pair up and experiment with, both inside and outside the station:
Brad Johansen: Inskeep replaced Brad Johansen, who fizzled at WRAL (due to an anchor who refuses to retire). Johansen's family never actually moved to Raleigh, so when he left WRAL, he came back to the Cincinnati area. Assuming Johansen wanted a job - WKRC could've (and should've) invited him back.
Adam Clements: Clements publicly tried out for Johansen's open position and lost it to Inskeep. As a 'make good' - they moved Clements from morning reporter to "breaking news anchor" - which basically means he reports wire stories from a tiny room, operates his own camera and has multiple "hits" during the morning news. Literally a month after Rob Braun left, Inskeep disappeared (due to personal reasons) for a month. During that 5-week period, they pulled Clements off the morning news and had him anchoring the evening broadcasts. He has been subtly noting that he prefers that slot. Plus, he's from the area.
Sheila Gray: In 2013/2014, Sheila Gray made a highly publicized move from WXIX to WKRC to anchor their morning news. Surely, she was a costly hire, and she has the gravitas to handle the evening slots. I'm sure they wanted to keep that broadcast stable, and she probably prefers the morning slot - but she should have been considered.
Tiffany Wilson: Former WKRC anchor (who filled the morning seat before Sheila Gray arrived) had recently returned to the area after a stint at KGO in San Francisco.
This is just a missed opportunity, in my opinion. BUT - if the ratings are saying something else, then I guess I'm wrong and this was a smart decision.