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bostonmediaguy

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  1. bostonmediaguy
    They have done that for over 20 years!
  2. bostonmediaguy
    It appears that they are diverting resources. On September 11, WBTS/Boston will debut "Boston News Daily" at 2pm. The Gracenote description reads, "A look at New England's news, sports, and more." The station airs NBC News Daily at Noon, Access Daily at 1pm and The Kelly Clarkson Show at 3pm.
  3. bostonmediaguy
    Was the test a success?
  4. bostonmediaguy
    I don't know that there's anything we didn't already know, but here's a release detailing the transition: https://www.paramountpressexpress.com/cbs-news-and-stations/releases/?view=108406-cbs-to-transition-eight-company-owned-stations-from-affiliates-of-the-cw-to-independents-on-friday-sept-1
  5. bostonmediaguy
    Beginning September 11, WBTS/Boston will cut-back its morning news from a 4am start to a 5am start. Early Today will run from 3:30am-5am.
  6. bostonmediaguy
    boston38.com was purchased in 2006.
  7. bostonmediaguy
    Yes, during the height of the pandemic, they replaced the 4am-5am hour with a 10am-11am hour.
  8. bostonmediaguy
    In the major markets it certainly can. It's two hours of programming. This is not akin to losing a major network affiliation with numerous time periods to fill.
  9. bostonmediaguy
    KCAL is doing the same thing. I believe KDKA and WCCO do, too. It has never appeared as though this was a one size fits all approach to the brandings.
  10. bostonmediaguy
    CBS and Paramount+ NBC and Peacock Fox and Tubi
  11. bostonmediaguy
    Other than pure speculation, is there any evidence to indicate that the KCAL branding is transitional?
  12. bostonmediaguy
    Even if @Midnight were to run for thirty minutes, I would imagine CBS might run a rebroadcast of CBS Evening News at 1:07am and not return the time to affiliates.
  13. bostonmediaguy
    It is, indeed, a crazy era. But why not use the medium to creatively tell a story. Look at what WBZ NewsRadio's Matt Shearer is up to: https://www.bostonmagazine.com/news/2022/08/12/matt-shearer-wbz-tiktok/
  14. bostonmediaguy
    I'm curious how the legacy stations will (or in KPIX's case, do) brand outside of news. Does KPIX's syndicated programming bug or top of the hour legal ID have the CBS eye? Or is it simply the same box with the call letters?
  15. bostonmediaguy
    WBZ has the same thing leading into their 9am broadcast.
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