WCAUTVNBC10
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Posts posted by WCAUTVNBC10
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Looks like something maybe coming in the future for the NBC RSNs. They're now using the SNF style replay wipes and they're using a new overall logo design treatment (the peacock may even be of the new style just with the border by I'm not sure).
https://x.com/nbcsphilly/status/1712610507419471946?s=46&t=SJjob8OrRnHreMIa-CVMsQ
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6 hours ago, abric said:
Is it just me or is the use of the icons just tacky and unnecessary.
Those aren't the default icons for that package.
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New graphics for NBC's Notre Dame (and I assume B1G) broadcasts. Looks like an evolution of the SNF look. Same font used.
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New set debuted for NBC's EPL coverage this weekend. Pretty sure that's the last of the original NBCSN studios to be replaced.
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On 8/15/2023 at 4:14 PM, noggi said:
Just a total guess but it’s likely they’re also upgrading CG systems at the same time, which takes time to install and test before going on air with.
I think they are a mix of Vertigo and Viz and who knows what else, they could be trying to upgrade stations to the same system which makes transferring templates easier.
This. They were the one of the few of not only station group left without a centralized graphics hub. Part of the implementation of that is getting everyone on same page running the same graphics system. That way you don't need to build insert graphics for multiple systems.
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I like. Will be interesting to see this integrated into WPVI's style of opens. I can definitely see it though.
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I don't think this service is replacing the linear cable/satellite service, just running along side it. That makes more sense if the goal is to capture the cord cutters that ran away.
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We're getting closer to a DTC service for ESPN:
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OTSes have to be built in the character generator where as a monitor graphic can be a simple video file that can be stored on the graphics server for continual use.
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RIP Chroma Cues and the Westinghouse-ish 13.
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17 hours ago, Mrknowitall526 said:
I came here to post this. They look really good! They even updated the video backdrop scenes behind the anchors. The added color looks really good back there and on the L3s. Although, I don't see the local scenes like the Steelstacks that they had in the previous backdrop.
It was about time, the LEX package was getting kind of old.
I love it. It really shares a lot of elements from the outgoing CBS O&O Package which I know is from the same designer.
The WLEX package was nice but as you said was pretty dated by this point. Looked like an old Giant Octopus package from the late-2000s.
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19 minutes ago, 24994J said:
MARGINALLY better at 10? But the bar is so low. I'll give them a week or two to see if they iron out the most egregious kinks.
To add to the mess, I'm pretty sure that's an Enforcer cut being used as the bed for the headlines.
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12 minutes ago, Rusty Muck said:
WOWO radio in Fort Wayne still uses it nearly 40 years after Westinghouse sold off that station. And once WJZ drops it, WOWO will be the only one left.
Is that just an unchanged logo or do they use other characters from the typeface as well? I mean anyone with a basic knowledge of Adobe Illustrator can go in and do a image trace to extract lettering and shapes. The fact that only the call letters in the logo use the font tell me they don't actually have it.
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8 minutes ago, Rusty Muck said:
They'll never admit to the trades, "we went with a logo that hadn't seen the light of day since NBC was thrown back to Cleveland in 1965" because it would be insane to say. BUT it's pretty clear they looked long and hard at the station's history, saw that "3" and felt it would be better than the Westinghouse font or that Helvetica "3"... they went with the throwback on purpose.
I also think the Westinghouse font is lost media. It hasn't seen any regular use as a typeface since Westinghouse became CBS. There have been (bad) redrawings of previous logos (looking at you WJZ and KYW 1060) and KPIX never retiring their 5 til just this year but no actual evidence that it survives at all.
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12 minutes ago, 24994J said:
Was NBC ahead of its time? I kind of hope so, honestly.
Exactly what I was referring to earlier. I was actually a big fan of this look and the direction it was going. It tied in nicely with the network's "More Colorful" promo campaign. Also the stations DID have the option to retain their channel number branding. As you can see WNBC was to stay NBC 4 New York, WCAU was to rebrand to NBC 10 Philadelphia, KNSD eventually became NBC 7 San Diego after being just NBC San Diego when they launched the look.
But yes NBC was WAY ahead of its time given the blow back they got from most of the O&Os when this was coming down the pike.
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2 minutes ago, Rusty Muck said:
What if the varied color palettes are intentional? What's to say they want the O&Os to try various color schemes and this is being worked out open-source between the stations?
I was wondering the same thing. If this opens the door for say WJZ to go purple (wouldn't be the first time they went with a crazy color scheme) for the Ravens, or WBBM go dark blue and orange for the Bears or blue and red for the Cubs? It seems like everything is in play.
This does remind me of when NBC tried to implement this strategy back in 2011. The stations all had a choice of color schemes to go with.
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7 minutes ago, jase said:
If there's one thing I dislike is the blue in the weather gfx clashing with the greens. Nitpicking I know, but it stands out in a negative way, imo.
It's an easy fix for anyone in the gfx dept to take care of. I'm sure it'll be straightened out in the coming days.
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9 minutes ago, jase said:
Couple of more (including new mic flag)…
Something they need to tweak with the Next Weather graphics, the logo and banner are green like the rest of the graphics but the forecast boxes and other elements like that are still the default blue and it clashes badly.
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The Philly Inquirer also has a nice write up on the rebrand:
The statements from the GM in both articles does have me doubting what others have claimed is the end of local identities at CBS Local.
Just going by what all the GMs and the head of the division have all said, their goal is basically to merge the CBS News brand with the local fabric of each station with each station going about it the way it fits their market. Flame away if you disagree. I don't care. Lol
2 minutes ago, jase said:Really like the green…
Everything looks great but fail on that dated skyline image.
Also they're using the new Next Weather gfx.
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The more I see it, if they had to insist on the box, I would have preferred the 3 by itself sans Eye.
Also on their choice of color scheme, I think they picked Midnight Green 1; cause Eagles and 2; mainly to differentiate themselves from the other stations in town. Everyone else uses some combination of blue and white as the primary colors of their graphics. KYW would at least be separating themselves in that regard by going with Eagles colors.
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KYW has the new logo live on the website. With UEFA on OTA til 5, the 4PM will be streamed on the website.
Annnnd KYW is live...for a breaking news cut-in. They will be live at 5PM.
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29 minutes ago, Rusty Muck said:
Yup, Ukee took over for Brian Lee voicing the opens a few weeks ago.
That's awesome. He has a really good narration voice.
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Nothing on KYW at noon. Btw is that Ukee voicing the opens now?
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1 hour ago, nycnewsjunkie said:
Honestly, that makes it even more puzzling. Why even ponder including the 3 if you’re not even mentioning it? Of course, this is assuming they even use that 3 as a visual brand for the station and its newscasts, and not just for promos or something.
It's not surprising given that some of the other stations that are using the box logo aren't verbally using the old brand (see KTVT and WFOR). But yeah it goes to your point; why keep the old logos or in KYW's case keep the 3 at all. KYW is especially a strange case since they abandoned the old brand even before launching the new look and music.
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WPHL New Graphics
in Graphics
Posted
Looks like they got a new set too