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Bumping this thread because I have found a little something in regards to the new set while digging on their creative department's Vimeo account There's also a little glimpse of new weather graphics shown in the screen to the left. I wasn't sure if I wanted to share the video instead of screenshots, but I suggest to see this one ASAP because they may quickly remove this video. By the looks of it, it’s a modified and small scaled version of the KTLA set. Good to see that at least some progress has already been made

Looks like they have a stable team in place with Demarco Morgan and Rhiannon Ally. I would just leave them there.

I looked at WBMA’s channel lineup with @Weeterslast night. It’s devolved into an absurdly laughable mess since Sinclair twisted arms and bent reality to get the Allbritton deal finalized: Sinclair could make it so much easier on everyone and call the whole enterprise “WBMA ABC” or “ABC Birmingham” or “ABC 58” or “ABC Alabama”… and yet… and yet, people still find a way to watch James Spann on ABC 58/68.2/17.2/40.2… errr… “ABC 33/40” AND are doing so in a market historically dominated by 6 and 13 with a branding that’s been obsolete for nearly nine years. That’s what I mean when I debate the actual importance of channel number branding in the post-DTV switch and early OTT/SVOD eras.

For Fox or CNN they never had the memory of on air channel number branding visual or audio. There’s also no local vs national programming distinction. For a WPVI they’ve heard and seen “Channel 6” or “ABC 6” with that iconic “6” for decades. What would an older person using voice command remote say by instinct? “ABC Philadelphia” or “Channel 6”? Maybe “Action News” In Denver it’s “9” through and through. Then there is the Fox decision to de emphasize Fox and emphasize the KTVU 2 in the most digital forward market. TEGNA has emphasized iconic channel logos in recent years. Lots of puts and takes unique to each station and market not all of them related to digital program guides. Hard to make a blanket decision unless you have fewer legacy viewers at risk. It’s an easier one for the also rans or newer entrants to make. Like KUSI that ditched the attempt at 9 branding (they started as a hidden 51 emphasizing KUSI at the start)

With all due respect, this reads like a typical Scotty Jones “tHiS iS tEgNa” old-man-yelling-at-cloud post which got his blog banned from this forum’s Discord server in the first place. PROVE to me with ratings data that the station was “trashed” because it’s Doing Things Different And That Is Bad, otherwise it’s just conjecture. My 69-year old mother watches all the local news (with divided preferences to WKYC and WJW) and she doesn’t care about the ownership of either. Whenever I see people, including some who live in other parts of the freaking country and would never want to see Cleveland, go on their typical “WKYC ruined themselves with that logo…” or “when they call themselves ‘channel 3’, I’ll care about them”, it comes off as ill-informed and silly and makes the TV hobbyist community look out of touch. (“No, it’s the children who are wrong!”) The cold hard truth is that the vast majority of television news viewers are 25–54 female; the demographics here and on Discord do not match up with that in any way. It’s for a variety of reasons but it’s not like we’re doing anything to make either platform all that more palatable to them.

Look who they're owned by.

The bitter part is that WGPR-TV has a legacy. It was merely erased from channel 62 in 1994 when CBS was forced to buy the station under duress and is now confined to a museum.

I think it’s safe to say that CBS Detroit falls into the “fewer legacy viewers at risk” category. Not only is channel 62 hard to get to for OTA viewers; that station (in its current form) doesn’t have much of a legacy to speak of. I generally agree, but it depends on how much CBS is invested in attracting OTA viewers in Detroit. Moving their virtual channel would only impact people who don’t have cable or streaming. I’m not sure if the number of antenna-only viewers in the Detroit viewing area would make that a big enough concern. Plus, CBS is putting a big emphasis on their streaming news networks anyway, so their Detroit OTA channel probably isn’t their highest priority right now.

My take is that it's real estate and you have to make it easy for your customer to find you, just like any other consumer driven business. I realize that viewers aren't the real customers in media, but media still depends on attracting eyeballs.

I’d have to see it on air to make a good judgment of it, but it looks like it’ll be slightly different than the renderings indicated. I suppose that’s because of the low ceiling. Still, it’s miles better than anything they’ve had prior. It looks like they just put lights where the ticker was going to be. They probably figured it would look too busy, and it would barely show up on air anyway.

ABC isn’t bringing back anything to that time slot that has higher production costs than what’s there already. News will control it with some form of GMA3 so long as the costs are low, ratings are stable and profits continue increasing.

These are diginets as opposed to cable. Thanks to the Ion/Inyo footprint, Scripps has a major OTA presence to exploit as well as getting them on every FAST/OTT/SVOD. tbh if they spin anything off in a few years, it’ll be the network affiliates. And they have no reason to even do that.

Scripps is once again growing in cable. Makes me wish they didn't sell DIY, HGTV and Food Network in the first place.

I don't know what OTA viewership is now percentage-wise. I know cable penetration is way down. I'm sure some of that has gone to OTT, but you would have to think that OTA viewership has also grown. Look at it this way, Detroit has something like 1.9 million households in its DMA, not counting Canada, Toledo, Flint, Cleveland and wherever Detroit signals go. The old number was 10% for OTA and it has to be a minimum of 20% these days. That's a market of almost 400,000 people. That's comparable to Charleston-Huntington and Omaha. Yes, I would say that's important.

My take is this. You dont have to include channel numbers in station branding. "CBS Miami" is more unique than the multitude of CBS 4s. However, channel number should be referenced, in some way, assuming tv is still the dominant medium for news consumption. One way to do that: Example: CBS News Detroit Logo WWJ-TV | Channel 62 This might be especially useful for higher channels like WWJ in Detroit. Someone without cable may not know what dial CBS is and might not take the time to flip as far up as 62 on their OTA television. With location based branding, indicating call letters becomes less important for distinguishing purposes (there's only one CBS Detroit) than the actual tv channel on which to find the station.

Of note, Fox affiliate branding conventions came from how the MetroMedia chain identified themselves for decades. What had been “MetroMedia Channel #” was altered to “Fox Television Channel #” when Rupert bought the chain. By 1988, it was simplified to “Fox #”.

WKYC wasn't broke when Tegna decided to "fix it". They tried the standard Tegna approach for a short while before deciding to reinvent the wheel for the purposes of chasing younger viewers. They've backed off in some ways, but they trashed the station in 2019. There's still some good Tegna stations behind the music and graphics....or in WNEP's case, just the graphics. Then there's ones like WWL that have fallen due to other moves forced upon them (like clearing CBS This Morning/CBS Mornings) and WVUE's ability to do what WWL used to do. And stations like WBNS, that have been owned forever by the founding family who invested heavily in them, only to be assimilated into a company that radically changes the look and feel of the station. This turns stations like WSYX into the "stable" station, and Sinclair's long investment into it is finally paying off. Believe me, I know the disaster that is Advance/Newhouse. You think the Plain Dealer/Cleveland.com is bad? There's AL.com, which was THREE papers covering Huntsville (Times), Birmingham (News) and Mobile (Press-Register). They pioneered the 3-day printing schedule a decade ago. They will stop printing newspapers at the end of February. They did a decade ago what Tegna did to WKYC. It's basically a Birmingham operation with a Mobile bureau with a reporter or two for the entire area. There's a good story here and there, but it's turned into a meme factory that floods the internet with shareable content instead of actually covering the news.

I was gonna say a much scaled version of KTLA set, hopefully they fill the front monitor with a live feed, Using blue typography graphics is fine like KTLA. But in the morning they even use a live shot, obviously the sides should be better, more expanded hopefully the weather there doesn't need to be one on set. I need foo see the final result before I give a grade. Apparently, this is what will feed the primary min, monitor.

Looks beautiful, miles ahead of what they have now. Definately above WABC and WNBC. I'd still give WCBS' set the edge over this though. NY is the number one market but every LA station has NYC beat aesthetically.

A bit more on it from SVG, complete with some examples/mocks from the agency actually showing English graphics. Again, I could see some variant of this becoming NBC's default; the templates themselves aren't too far off from the current look. https://www.sportsvideo.org/2023/01/27/world-cup-2022-how-gameday-creative-built-telemundos-eye-popping-graphics-package/

Not unless Wheel's prime access hour mandate is lifted, which I doubt will ever happen given that the only reason it exists was to avoid being slotted too close to the former NBC/CBS daytime version, which has been gone for over 30 years. Way back when, WPTZ was interested in picking up Wheel but they could only fit it at 5:00 PM. KingWorld said no deal and it went to a competitor (they do carry it today at 7:30). KTRK would have to truncate the 6:00 newscast which they never like to do. Any time the ABC O&O's put out a special that pre-empts Wheel on the other O&O's, KTRK airs it 3:30 to pre-empt Inside Edition before all the news. They also do not carry the CMA Red Carpet special that ABC feeds to the O&O's just before the ceremony (similar to how the NBC O&O's start Rockefeller Center Christmas Celebration at 7 instead of 8).

Dispatch always held the advantage thanks to their early ownership of assets. That way, they could own EVERYTHING (radio, tv, newspapers, banks, and shoe stores) hence the WBNS call letters. By the time the FCC rolled out ownership bans on shared assets (radio/newspaper/tv), WBNS was grandfathered in and so was Taft's ownership of the WTVN stations. That lasted until Taft's restructuring, which broke that advantage, and WTVN-TV was spun off as WSYX. Nationwide couldn't have picked them up because of their WNCI/WRFD ownership, unless they sold them off. They hitched their fortunes to radio and opted to sell their existing TV stations to Young. Ironically, in the breakup of GreatAmerican/Citicasters, WKRC benefited from the union of the TV station with Jacor's radio sisters (and later Clear Channel). Columbus was always under-stationed and didn't really expand beyond 4, 6 and 10 until Sinclair's predecessor signed on WTTE. Later came WSFJ, and WWAT/WWHO. Sinclair's aggressiveness found a way to "keep" WTTE when they bought WSYX, and later took advantage of when LIN was selling WWHO with their JSA/SSA with Manhan Media. I really think Nexstar is going to take the CW with them when their agreement with WWHO (and other Sinclair stations) is up. By putting it on 4.2, it's their chance to compete against Sinclair with another channel that can counterprogram WSYX and WBNS, and compete against "FOX 28" in primetime news. Had Gannett still been the owner of the Tegna stations, I think they would be slightly better off than they are today. WKYC is a disaster under Tegna, when under the earlier guidance of Gannett, rose to the top of the Cleveland market for the first time in decades. Gannett instead decided to become the Nexstar of the newspaper industry, acquiring virtually all of the major newspapers in Ohio except for Cleveland, Toledo, Dayton and Youngstown. Their consolidation (under GateHouse) really consolidated their presence in places like Akron and Columbus, buying up the community newspapers (Dix) and the Beacon Journal (from Black Press), and using their existing Gannett holdings in Central Ohio to supplement their purchase of the Dispatch from the Wolfes.

The kid from Toledo should of been on the morning news with Angela Ann. Now the best scenario should of been Jeff Hogan and Tracey Townsend at 10TV Yolanda Harris/Kurt Ludlow/Terri Sullivan on 6 On Your side Yeah I know wishful thinking- However, no he doesn't belong on 6. His thing is more for the morning news not primetime. He no Jerry Revish, and with 10TV going from the gold standard to a broke down Winnebago. You get what you pay for under TEGNA. Jeff Hogan/ Yolanda Harris would be perfect with Jerry Martz. I'm ready for them to retire Dom Tiberi. He ones of the last from the past along with Colleen Marshall and Terri Sullivan. Most from back in the day have left local tv news. I have found no evidence of WTVN or WSYX hitting tops back in the day. WTVN was #2 in the mid 70s when ABC was riding high and WCMH was in the gutter. WBNS of course a very starch and conservative news operation was sitting at #1. 80s very competitive with Doug/Mona from Cleveland. Michelle Gailiun with Tom Ryan/ Lou Forrest provided a strong #2 beating BNS by couple points at 6/11pm in the late 80s. 90s ownership woes and talent changes played with WSYX - WCMH and WBNS in the fight of neck to neck at 11pm during NBC's ER/Friends era. I've always hated how Sinclair owned both ABC & FOX because in a top 30 market. I always wish River City and Sinclair never merge. I always saw WSYX being owned by Young Broadcasting. I would have love to see a [4] newsroom competition. Cincinnati and Cleveland has it, and the Columbus market has always been an odd ball. Columbus market bigger than Cincinnati, and it still seems odd. Media General wasn't bad- honestly the did more good than bad. Outlet did alot of investment into WCMH during their heyday. I think with NBC owning the station. It was seen as a network O&O came to Columbus. Which never happened, and a bigger owner than the Wolfe's. Taft was good in it day, but Channel 6 was owned by Private Equity Group. {Anchor Media, Continental Ltd, River City} Sinclair was nothing but some mediocre company from Maryland. Owning a few stations here and there at the time.

Speaking of culture wars, guess what Newsmax also did? They set up a website called IWantNewsmax.com (I'm not linking this). Here's what they want disgruntled DirecTV subscribers to do: They want them to call DirecTV and demand that Newsmax be brought back, or else they'll drop DirecTV. They want them to call their senators and representatives and stop the - ahem - "political censorship." They want them to go to said website and sign a petition saying that they fully back Newsmax. I talked about this in The News Center server. It's nothing but theatrics. Carriage disputes like this are the inner workings of business. Channels don't come cheap. Carriers have to negotiate on a deal for every channel. This is why you've been seeing regional sports networks drop like flies in the late 2010s. And "political censorship?" That's a bit rich considering DirecTV replaced Newsmax in the interim with The First, which is markedly similar to Newsmax in terms of content. DirecTV really wanted to continue carrying Newsmax. Newsmax wanted DirecTV to pay them for their position on the program guide, since their ratings are declining. The contract was allowed to expire instead. Another thing: If you connect the dots and look at how OAN reacted to also being dropped by DirecTV and eventually being dropped by Verizon (both from last year), you'll begin to notice that all they like to talk about is how the opposition are a bunch of losers, crybabies, etc. for doing what they did. Nowhere in their complaints do they state that they've simply been dropped -- they substitute the word for either "cancelled" or "censored." Both urged people to "join the fight" and call government officials in urging the providers responsible to reconsider. Guess what happened? OAN's efforts were ultimately fruitless, and if memory serves me right, Newsmax's effort will also come up short, simply because they failed to realize that the act of providers dropping channels is all part of business.

The Spanish-language channels being grouped at the bottom of the list, looking more like an afterthought than anything, is almost amusing. Almost.

As you suggested, Jamie is outgoing; whereas, Rudabeh to me is reserved. Both of their respective personalities feed off and work well with each other. Due to Jamie's network commitments at the mothership, and so forth, there will be times when Jamie is away from the CBS Los Angeles anchor desk. Kristin Smith is a nice fill-in for those occasions (and filling in for Rudabeh, vice-versa) indeed. I always enjoyed Kristin whenever she anchored and reported for the station's "Sports Central" broadcasts previously, where I felt she was a bit under-utilized. Time will tell, but it is a good morning program so far!

Including the very old demos that seek out cable talk channels regardless of the high channel number they are on? Surprised that no one has pointed out that those channels are listed as “CBS”, “ABC”, “Fox” and “PBS” … not “News8”, “10News”, “Fox 5/69” or “KPBS”. The generic displays on YouTube TV lend themselves DIRECTLY to CBS’s new branding convention.

Professional ultra crybabies.

I'm really liking how the chemistry is coming together with the KCAL Mornings anchor team. Jamie Yuccas is off this week. I think she brings a spark to the 7am block. Social Desk anchor Kristin Smith is filling in for Jamie. She slid right in to Jamie's role and has done a terrific job anchoring. Marci Gonzalez is off today (not a huge fan) and 10am/noon anchor Amy Johnson was filling in. Amy anchors the 10am and noon solo so there is never any co-anchor interaction. The way she connected with Rudabeh was amazing. Truly job well done by KCAL management. Give this team some time to grow a following and I truly believe they will be a force to be reckoned with in the mornings in LA.

Looks like 5th hour of Today isn’t pulling the numbers Days did.

Well, there's another unlocked childhood memory I completely forgot about...

It's a freaking temporary set... there's no need to go all out on it... it's just fine for a few weeks/months...

Or, could Nexstar purchase WWHO outright? It'd be like a mini-reunion between them and WCMH, who managed WWHO until Viacom ownership

Don't like the background as there just too much going on. And if they decide to use the 'ticker' above, it's only going to look worse. The main setup definitely has a KTLA feel to it, but because of the very low ceiling, it doesn't work to me. I don't like the desk either (looks too cheap).

How is WKYC a “disaster” under Tegna when the ratings position hasn’t changed much, if at all, since their 2019 revamp? Scott Jones’s hilariously biased anti-Tegna blog posts don’t count. Gannett split for only two reasons: 1. NBCO forced Gannett to assign quite a few of the Belo stations into shell groups until the split allowed them to buy those stations outright. 2. Who in their right mind wants to buy a newspaper? It’s nonsensical other than for the historical archives and digital assets. And you think Gatehouse/Gannett is bad? The Plain Dealer, owned by the Newhouse family since the late 1960s, has only FOUR union employees on staff. Up to the early 2010s, it was a damn good paper. The Newhouses busted the union and destroyed it in favor of their Cleveland.com digital property, which has always been substandard ever since they launched it in 1998.

I don't know if this is just people blowing smoke, but it makes sense. My understanding was that NBC bought Outlet because they were trying to figure out if they could move WJAR to Boston. They didn't care about any of the other stations. Once they figured out they wouldn't be able to move WJAR, they sold.