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Discussion in 'Corporate Chat' started by ns8401, Aug 4, 2014.
But they actually look pretty decent...
They're not THAT bad. The talent opens are the most personalized things these stations get with this central package. None of them are the exact same. Besides, I think the subtle transition elements (like the clouds for weather and cars for traffic) was clever.
Has anyone seen these outside of Live At Daybreak? I haven't. When do they usually air them?
I don't know about ratings or backstage news production but I think WFRV has the better team then WGBA. WBAY's is good too, but could use some changing.
I've seen them on other shows pretty regularly. They usually use them as rejoins coming out of the first commercial break of a show.
I must be checking for them on busy news days.
To be said, from all accounts I've heard WGBA had lots of potential and was growing audience is first few years (1995-99, especially when late WISC legend Tedd McConnell was there and built the department from scratch.), once Jay Zollar jumped to WLUK, combined with short-sighted moves by predecessors in both the later Aries and Journal era (Remember the infamous financial and ratings mess when Journal bought them and tried the tabloid route with John Shelby as ND in the mid-00's.), their image with the community (advertisers and viewers) was destroyed. It was been a very tough last decade for them (Larry McCarren's stint was a good first step), but it looks Scripps, along with new ND Julie Moravchik have the most progress so far in rehabilitating NBC26's image in the community and making it respectful once again after it was badly damaged (and almost burned to the ground) by Journal.
Aries had deep financial problems and couldn't compete, the news room was barebone. The only time WGBA had news personal levels that were comparable to the other stations in the market was the first five years or so Journal owned the station, not seeing ratings gains like Journal wanted and the recession deeply hurt the station after that time period. I think losing Larry McCarren hurts (you need recognizable people to get viewers). The other stations have double the news staff WGBA has and so far since Scripps ownership hasn't increase it any.
scripps is barely investing in WGBA outside of (necessary) technology upgrades. vizrt/the virtual set and HD news are a sign of that. keeping the staff lean makes me feel that they are going to try to "flip" the station. green bay seems too small market for scripps, and i bet they dump it in the future. same goes for WSYM in lansing.
WGBA and WTMJ getting talent opens at the exact same time is no coincidence. TMJ's art department is operating as a partial extension of the scripps graphics hub, doing the graphics transitions of the journal group. that's why the rollout is so slow.
Get what WCPO's GM describes his reasoning of an eight month vacancy of their news director position:
“This is an extraordinary station with a rich history and a progressive future. This news director job is like no other in the country with the broadcast and digital resources we have to cover the Tri-State.”
Aside from their focus on digital and a paywall how is this different from other stations that are digital heavy? I mean they are DMA 36 and not the top 10.
English translation: If you won't work for food, do NOT apply.
WCPO has not yet hired a new news director yet nor a chief engineer.
Who would buy WGBA and run it any differently? S!nclair, Nexstar and Gray already have stations in the market and are not going to trade down for what is effectively a pseuo-semi-satellite of WTMJ.
We may have reached peak TVNewstalk forums! Congrats everyone!
They aren't going to unload a duopoly in a swing state. And they certainly aren't going to do so with a rationale that market 68 is too small for them when they just specifically went out and got WKBW a few years ago in market 53. They've held onto KJRH in market 60 for decades. And Tucson and Omaha are looking up at Green Bay.
The entire industry is getting lean. That's not a trend that is ever going to reverse. Everybody is going towards consolidating things like graphics and traffic.
And the coup de grace...
Regional hubbing of local sales...
Oh they wish!
Surprised no one mentioned that Scripps is now in a hiring freeze and new hires at certain stations must get corporate approval first. Probably part of the reason why WCPO has so many unfilled positions.
But with all that money Scripps has saved from their in-house syndicated programming, they should be rolling in the dough, right?
First off ...
Thank God they are in a hiring freeze because the last 10 on-air hires in San Diego have been complete DOGS!
As in crappy reporters that chase dog bite and senseless garbage stories. It's the "Awe shucks" ...it's another stolen porch package with crappy suspect video..and a prop driven lamer stand-up.
Stop the pain!
They are rolling in the dough...and I expect a nice return on my media portfolio this quarter ,so they better kick-down for us
I have NO shame.
That would seem like more of a ND and producer problem for continually allowing those types of stories to air.
No, it's the Scripps "Stories That Matter" garbage. The ND and producers all follow the same mantra.
Here is the text of a poster that is hanging in the KGTV conference room...
Stories that matter
*Drought (needs updating)
*Crime in my Neighborhood
*Quality of my kids education
*Making Ends Meet
*Making the most of my (limited time)
*Being the hero of my own life
*Feeling positive about my world.
What a wonderful inspirational poster. (gag)
Be a friggin Hero?
looks like Scripps missed the mark on earnings http://www.cincinnati.com/story/mon...ue-misses-mark-scripps-broadcasters/93418338/