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Discussion in 'Graphics' started by ColDayNews, May 16, 2017.
As well it should. It's the best news theme in use on any American network period.
It's quite amazing how much ABC and CBS have diluted their classic themes. Now that I've had a few months to sit with it, I'm pretty surprised CBS ditched their old music entirely without trying to update it or anything. The new music is fine, but it doesn't feel like CBS, and while their special report music isn't bad, it isn't anything that sticks out like this cut of the Mission. When you hear this cut of the Mission and see "Special Report," you know something big is happening.
CNN had the same thing going with this classic open, but sadly they've diluted this to just be a stinger in any given show. I'm not one to say that any news music from the 80s is automatically better, but this piece below really is an icon.
As it should be...
A proper countdown should also have the numbers 10,9,8,7,6,5,4,3,2 and 1. Note countdowns from Mexico and parts of the Azors do not use number 7.
Numbers should always "count down" and not "up". such as 7,6,5...(except Mexico and parts of the Azors)
Countdowns should use the common numbers of the world and NOT metric numbers.
Making countdowns can be fun , and Collecting countdowns can also be fun.
I remember as a young chap Father and I used to make countdowns in the woods and lug them home each winter.
Enjoy this generic KBEX countdown.
It's my favorite!
I remember that quicker beat between the first and second in some promos way, way back when, so it might just be a direct rip of that.
Because they are using the same font? I'll have to admit though, this is not the first time NBC and ABC used the same base typeface. Both networks once used DIN FF in the late 2000s and during the 2008 election.
Anyways, appearing from the animation it looks like they chopped off a few seconds of the countdown in order to align themselves with the latest television automation and the countdowns of their competitors ABC and CBS. After inspecting the animation from various videos my rough guess is that it probably starts at 5 or 6 seconds in.
No, it's not just the font. It's the animation of the countdown too. To me it just feels like ABC, but I love this SR Open.
Most likely, there is new music coming soon.
Highly doubt NBC would replace The Mission for the special report music.
I'm surprised the map in the peacock features Europe (specifically the UK) and not the United States.
It's been like that for years.
Exactly. If you read some youtube comments you'll see people mention how when they hear those special report chimes, they know that something serious has happened. ABC, CBS, Fox, and CNN don't have anything near that caliber of public resonance with their music, especially since they've all moved away from their classic themes. NBC moved away from The Mission with the Today Show, and it while the new theme is still powerful, it's a different type of power that's not like it was.
They will probably keep the Chimes but they would make it more dramatic.
I don't know we will see though
The USA is on the left hand side of the peacock.
Right I know. When I said "features" I mean that the animation starts and zooms out from Europe. I would have thought they'd have it start and zoom out from the USA.
I miss the old ABC theme. Yeah, it was kind of slow-paced, but when that somber music hit you knew something was up. I also loved the opens CBS used in the Dan Rather days - the 10-second countdown ones. Those were really nice and over the top.
But I still think nothing beats Pulse of Events. Whoever decided to add the chimes to the beginning really deserves a raise - it's a masterstroke. When you hear those chimes pop in, followed by that string bed, it's a great musical symbol.
You're absolutely right about how they diluted it under Zucker, but I will say that it still has something of an impact when they use the full stinger. The last few days have illustrated that.
Fox has been using a cut from the O&O package since 2009-2010:
They originally used a version of the 1996 FNC chimes: .
I will say Fox's old SR music runs a close second to The Pulse of Events.
They also use it for "Meet The Press".
And they will get rid of that theme the same time they get rid of the tagline "If it's Sunday, it's Meet the Press".
Speaking of CBS, while the Horner theme doesn't have any fans (myself included), the Special Report theme from that era was quite nice.
When I say dilute, I mean not only labeling everything as Breaking News, but also the dilution of the actual musical score. The current Breaking News sting on CNN is still pretty good, but it's nothing quite like the one used from the beginning until about 2004.
NBC's former Special Report logo used Helvetica.
ABC's former Special Report logo used Helvetica.
CBS's former Special Report logo used Avenir.
NBC's current Special Report logo uses Gotham.
ABC's current Special Report logo uses Gotham.
CBS's current Special Report logo uses Helvetica.
Never change, CBS.
the reason the FOX special report one uses the O&O theme is because they make it seamless to the actual stations.
Here's how the new NBC News SR graphics look on an MSNBC simulcast: